Site design & content by Jacob Kemp ©2019.

All rights reserved.

WORK  WERK WURK NOPE IT IS PLAY PLAY PLAY

 
The identity centers around the iconic Humboldt Farms VW Vanagon, which retains its anchor as an emblem of freedom, adventure, and connection to the natural world.  As the van travels across local Humboldt County locations, the effect of each Humboldt Farms product - whether elevating, calming, community-oriented, meditative, celebratory - is reflected in the sky and scene in which the van appears, either solar, lunar, in motion, or calm.
 
The Humboldt Farms logo reigns over each illustration as a sun or moon depending on the product's intensity, effects, or health benefits.  All packaging is 100% recyclable and sustainable in its design, production, and disposal.
Credits
Logo: Tajima Creative Partners; concept and key art design: Jacob Kemp; final illustration & package designs: Aimee Epstein
 
 
 
 
 

ADDITIONAL WORK

 

LOGO & IDENTITY DESIGN

ADDITIONAL WORK

KEY ART & POSTER DESIGN